Pivate Stock Suzhou Flagship store

TypeRetail
Size5,000 SF
StatusComplete
LocationSuzhou, China

This is the second flagship store for the brand. Space was designed to incorporate the company’s philosophy, the evolution of the brand, and the ideal showcasing the merchandise. Same as the first flagship store in SoHo New York, the client requested to make it a fun space to visit. 8 high walls with mannequins were installed at the entrance to create a maze-like feeling. 18 doors along the side were designed for each room, each carrying a different size and theme, which became a showcase of products and the history of the brand. A white on white design concept was carried through the entire flagship store to make the products and details stand out.